Dionne Smith

A working creative’s lifestyle shaped by beauty, culture, and real-world experience

Overview

Dionne is a London-based creative whose lifestyle platform captures fashion, beauty, travel, and experiences through the lens of an established working woman.

Her content reflects real work-led experiences shaped by creativity, culture, and consistency.

EPK

@dionnesmithofficial

Audience

• Women aged 35+
• Style-conscious and career-led
• High purchasing power
• Interested in fashion, beauty, travel, food, and experiences.

 
Content Pillars

• Fashion & Personal Style
• Beauty & Maintenance
• Travel, Hotels & Staycations
• Food, Events & Experiences
• Work, Media & Industry Life

Working With Dionne

Why Brands Choose to Work With Dionne

  • Authentic, seamless brand integration
  • Trusted expert voice and recommendations
  • Real-world access and industry credibility
  • Considered, aspirational storytelling
  • Long-term partnership mindset
Partner ships

 

How Dionne Works With Brands

  • Instagram and TikTok short-form content
  • Instagram and TikTok story integration
  • Event attendance and hosting
  • Travel and hospitality partnerships
  • Experiential brand activations

Access without excess.

GRWM

Cross-Industry Influence

Dionne’s background as a celebrity hairstylist brings authority, trust, and cultural relevance, creating a natural bridge between industry expertise and lifestyle influence.

Digital Presence

Lifestyle
@dionnesmithofficial

Professional
@dionnesmithhair